We're looking for an enthusiastic and ambitious Paid Search Executive to help drive our paid search and pay per click advertising (PPC) to the next level. This role is responsible for the day-to-day management and performance of the Google AdWords, Google Shopping, and Bing Ads accounts for The Simply Group's five key online retail brands;
Working as part of a successful and creative Digital Marketing Team, you will be responsible for the performance and budget of the paid search element of the company's wider marketing mix.
The main focus of the role will be to increase sale and reduce conversion costs. To achieve this you will be expected to maintain a long term PPC strategy based on established quality, quantity, and cost KPI's (key performance indicators).
Central to improving the performance of these metrics will be day to day attention to the following key tasks;
- Adding keywords for new brands and products.
- Managing keyword performance and key word expansion.
- Managing negative keywords.
- Analysing performance of advertising copy.
For further information and to apply for this position please send your cv to firstname.lastname@example.org